Each family survey question, when carefully crafted, can be a powerful tool to leverage when you need information from your staff, families, or students. Asking what families need, when they are best able to attend events, and what they are thinking about is a major step toward building relationships with parents and increasing their engagement. As we know, family engagement is a critical lever to boost student outcomes.
You may want to ask about communication, academic support, a recent event, or more. Getting this feedback can be scary – but you can win at parent engagement!
When deciding on the questions you want to ask your families, first, you will want to consider what decisions you need to make with the information, and how specifically you will use the answers. Some schools use annual surveys that take parents 15-20 minutes to complete, and include dozens of questions. At Possip, we offer this through our Long Form or Strategic Surveys. Questions may include everything from impressions about school climate, reflections on school-sponsored events, thoughts on academic preparation, barriers, and needs, and ideas and questions.
We’ve found that simply asking if parents are happy with their child’s school, what ideas or feedback they have, and one additional custom question (we call it a Bonus Question) can yield incredible data. We call these Pulse Checks®. With short and simple surveys, parents are more likely to respond and even more likely to complete the entire survey. They also get used to the cadence (weekly, biweekly, monthly, etc), and if they know the school is responsive to their feedback, parents will consistently use the quick survey to voice their opinions. Short and simple surveys are easier to translate into more languages accurately, helping you engage with and include more of your families.
One key decision you’ll want to make is whether to ask an open-ended question or a closed-ended one, where you provide the answer choices. When deciding between an open-ended or closed-ended question, it can be helpful to think about what you want to learn and the nuances of each question type:
Do you want to explore a topic and generate a list of ideas or praise? If so, using an open-ended question will give you a lot of feedback and ideas.
Do you need input on specific options or choices? Are there only certain answers that are feasible or relevant to your decision? In this case, a close-ended question that includes predefined answer options is best.
In some cases, Possip can help you get a quantitative analysis, even from an open-ended question. Possip Partners, reach out to your Possip Relationship Manager or our Possip Support Team to explore this option if you need to quantify open-ended input. For more guidance on writing great questions, check out this article.
We’ve compiled a list of effective parent survey questions to consider and sorted them for you by topic!
Sample questions to ask in the first month of school:
Sample questions to ask about curriculum, grades, and academic support:
Sample questions to learn more about barriers to student attendance:
Sample questions about the family experience with the school carline and bus transportation:
Sample questions to ask to assist with registration, enrollment, and re-enrollment:
Sample questions about communication with and by teachers or about grades:
Sample questions to ask about family events and experiences in your school community:
The Possip team is ready to help you ask effective parent survey questions. We have examples that cover additional topics like school safety and AI. Then, we’ll do the heavy lifting of analyzing the results for you so you can focus on how you’re going to use this valuable information!