52 Effective Parent Survey Questions For Meaningful Feedback

parent engagement ideas

Each family survey question, when carefully crafted, can be a powerful tool to leverage when you need information from your staff, families, or students. Asking what families need, when they are best able to attend events, and what they are thinking about is a major step toward building relationships with parents and increasing their engagement. As we know, family engagement is a critical lever to boost student outcomes.

You may want to ask about communication, academic support, a recent event, or more. Getting this feedback can be scary – but you can win at parent engagement!

What should be included in a parent survey?

When deciding on the questions you want to ask your families, first, you will want to consider what decisions you need to make with the information, and how specifically you will use the answers. Some schools use annual surveys that take parents 15-20 minutes to complete, and include dozens of questions. At Possip, we offer this through our Long Form or Strategic Surveys. Questions may include everything from impressions about school climate, reflections on school-sponsored events, thoughts on academic preparation, barriers, and needs, and ideas and questions.

We’ve found that simply asking if parents are happy with their child’s school, what ideas or feedback they have, and one additional custom question (we call it a Bonus Question) can yield incredible data. We call these Pulse Checks®. With short and simple surveys, parents are more likely to respond and even more likely to complete the entire survey. They also get used to the cadence (weekly, biweekly, monthly, etc), and if they know the school is responsive to their feedback, parents will consistently use the quick survey to voice their opinions. Short and simple surveys are easier to translate into more languages accurately, helping you engage with and include more of your families.

What is an example of a good survey question?

One key decision you’ll want to make is whether to ask an open-ended question or a closed-ended one, where you provide the answer choices. When deciding between an open-ended or closed-ended question, it can be helpful to think about what you want to learn and the nuances of each question type:

Do you want to explore a topic and generate a list of ideas or praise? If so, using an open-ended question will give you a lot of feedback and ideas.